Cookie List Invibes advertising
Date: 14/04/2022
Revision: 8.0
Destination group: members Inv Publisher Program and Inv Data Program.
Following table contains cookie or local storage values set by the Invibes platform on Invibes-operated domain names.
ivbsCD / ivbsCDS
http/https cookie with encoded value, that holds:
- user id
- if browser supports cross-domain cookies
- if the user suspended display of Invibes ads (VSVASuspended property)
- if the user has a graduated local id
- clicked campaigns Ids
- CD-optin used for deleting all LID cookies
consent required.
exception: legitimate interest for CD-optin function (navigation cookie, consent obtained with user confirmation)
ivbsArtTkn / ivbsArtTknS
(only for Native = CH inventory)
http/https that holds:
- domain hash of the article URL
- ad token
- timestamp of the click
legitimate interest (navigation cookie, consent obtained with user confirmation)
ivbsRCC / ivbsRCCS
http/https that holds:
- domain hash of Sponsor
- visit ID
- timestamp of the click(epoch time)
- opt-in value
- LID value
- BVID value
required:
- global vendor consent for Invibes
- TCF v.2Purpose 1
Users may find the instruction to unsubscribe from these cookies on http://www.invibes.com/terms.html.
The following table contains cookie or local storage values set on the local domain of a Publisher Partner, Data Partner or Advertiser
ivvcap
Content capping function
required:
- global vendor consent for Invibes
- TCF v.2Purpose 1
ivbss
Session ID
required:
- global vendor consent for Invibes
- TCF v.2 Purpose 1
IvbsCampIdsLocal
Clicked campaign Ids Exclusion Ids
required:
- global vendor consent for Invibes
- TCF v.2 Purpose 1
ivNotCD
Flag indicating that the browser does not support cross-domain cookies
required:
- global vendor consent for Invibes
- TCF v.2 Purpose 1
VSVASuspended
Flag indicating that the user suspended Invibes ads
required:
- consent obtained by user
- confirmation before setting cookie
ivBlk
Flag to indicate if an ad blocker was detected
required:
- global vendor consent for Invibes
- TCF v.2 Purpose 1
ivbsdid
User Local Id
required:
- global vendor consent for Invibes
- TCF v.2 Purpose 1
ivdtbrk
Flag to indicate data brokers’ id already triggered within the last 15 days.
required:
- global vendor consent for Invibes
- TCF v.2 Purpose 1
ivSkipLoad
Stopping repetitive events for being sent for 24 hours
required:
- global vendor consent for Invibes
- TCF v.2 Purpose 1
ivbsOptIn
Capturing user consent result for custom CMP
required:
- global vendor consent for Advertiser (and Invibes if available)
ivbs
Local storage variable set for debug or testing purpose
No consent required
ivHP
Local storage variable set to track user behavior (e.g.: the last element clicked in an ad) and hold default values used to fill the ad content on Hyper Personalized ad formats
required:
- global vendor consent for Invibes
- TCF v.2 Purpose 1, 3, 4
ivbsConsent
Used to identify if user consent is provided for HandShake activation. If consent was provided, it is set on true
required:
- global vendor consent for Invibes
- TCF v.2 Purpose 1
handIid
Holds the handshake that is formed through a random combination of 12-character alphanumeric value
Only if ivbsConsent = true Required:
- global vendor consent for Invibes
- TCF v.2 Purpose 1
ivbsTestCD
Used to determine the highest (most specific) domain level on which cookies can be set and read. This is used to deal with subdomains or cross-domain cookie settings
No consent required
Users may unsubscribe by the instructions set on the local domain in the terms of the local domain or next to advertising displayed by Invibes advertising. This function is visible under the arrow menu - “About Cookies - Click here to delete your cookies”.
If you are an owner of such local domain please insert the following snippet on a page on your domain to clear all cookies including cookies set on Invibes-operated domain names.
Snippet:
<script>
function ivbsforget(){
!function (e, t) { var i = t.createElement("script"); i.type = "text/javascript", i.src = "//k.r66net.com/GetForgetLink", t.head.appendChild(i) }(window,
document);
}
ivbsforget();
</script>
