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Insights from Invibes

The home of industry trends, insights and the latest innovations in digital advertising

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Tech and AI with Invibes

There’s no bigger industry topic right now than AI. We sat down with a few of our in-feed specialists for a Q&A about all things tech and AI.

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Tech

AI

Innovation

Industry

+3

SPO: The fast-track to optimised media buying with Invibes

Discover what SPO is and how it creates a fairer media marketplace that benefits both brands and publishers, as well as how Invibes integrated platform goes above and beyond with direct integration to deliver the best solution.

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Industry

Tech

AI

Innovation

+3

Beyond the third-party cookie: The future of ad targeting

As the “cookieless world” fast approaches, how will Invibes approach targeting users after the end of third-party cookies?

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Innovation

Targeting

Cookies

Hashed emails

Privacy

+4

More than a metric: How measuring attention drives sustainability

Sustainability; the topic that’s got everyone’s attention. So what’s the industry doing about it?

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Sustainability

Attention

ESG

Formats

Targeting

+4

Target smarter so your ads work harder

In an age where consumers are growing increasingly savvy to how their data is being collected and used by the advertising industry; there’s a rising expectation for more relevant ads.

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Intelligence

Ad targeting

Targeting

Data

+2

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